Improve the Performance of your WordPress Website

A new feature launched today offers Static WordPress Hosting for 2020Media Managed WordPress websites.

In collaboration with Cloudflare Inc, the world leader in globally distributed content delivery, the new Automatic Platform Optimisation services takes your WordPress site and serves it as a static HTML site fully cached from servers near your vistors.

Results are impressive, , with a 72% reduction in Time to First Byte (TTFB), 23% reduction to First Contentful Paint, and 13% reduction in Speed Index for desktop users at the 90th percentile. This means visitors to your website see not only the first content sooner but all content more quickly.

Our Managed WordPress hosting all ready offers static content caching – which is files like images, CSS and JavaScript, but that is only part of the equation. Dynamic content is still fetched from the origin server incurring costly round trips and additional processing time.

The new option also means you can keep managing and updating content on your website in the same way and leave the hard work for performance to us. No extra steps are needed on your site at all.

Logged-in users and Ecommerce (woocommerce in the intial release) are supported too – the system checks for “cookies” – little bits of data that are unique to specific users – and bypasses the cache for them. This ensures customized content for a specific user is only visible to that user.

Interested? The service costs from £5+VAT per month and you can try it for a single month to ensure it benefits your site. Get in touch on 0370 321 2020 or by emailing us here: www.2020media.com/contact

Offer Great WiFi in your Coffee Shop or Cafe

It’s been a busy few weeks at 2020Media for installing new WiFi systems across London.

Pictured is the first Bethnal Green branch of “F*ckoffee“, where a new WiFi system was installed both here and it’s sister branch down the road. In August we installed WiFi for Fix Coffee, a trendy coffee shop with two sites in Hackney and the Barbican.

As always, a easy to use system is key, and our WiFi service delivers this above all else.

Setup on each site was completed in under 15 minutes (including the time to drink a cup of expertly barista’d flat white!)

Costs for the service are currently held at £15+vat per month, with a setup charge of between £100 and £200. Flexible contracts and loads of features you just don’t get with other WiFi solutions.

WordPress 5.5.1 Fixes Millions of Broken Sites

WordPress publishes new information that describes why WordPress 5.5 negatively affected millions of websites, a staggering amount. WordPress is publishing a maintenance release, version 5.5.1. It is designed to serve as a patch to give time for plugin and theme developers to update their software.

The announcement about what went wrong linkes to a spreadsheet naming hundreds of plugins and themes that were affected.

The spreadsheet also notes what the specific issue is for each plugin and theme, which will help software developers fix their plugins and themes.

Read more: WordPress 5.5.1 Fixes Millions of Broken Sites

2020Media’s Managed WordPress service is run by experts who know that major new releases can cause issues like this, and took the decision NOT to upgrade sites to 5.5 and therefore sites were not broken by the original release. We’ll be testing this new 5.5.1 release before rolling it out.

Read more about our Managed WordPress Service.

Google warns against disabling websites during Coronavirus pandemic

Google’s official advice for website owners emphasises that website should remain active during the pandemic.

An important step, Google says, is to not disable your website altogether. Although business owners might find it tempting to turn off their websites to avoid paying fees or disappoint customers they can’t serve, Google says that this might harm your website rankings when the site it brought back online.

Turning your site off “is an extreme measure that should only be taken for a very short period of time (a few days at most), as it will otherwise have significant effects on the website in Search, even when implemented properly,” wrote John Mueller, a trends analyst at Google, in a blogpost.

Read More: Official Google Webmaster Central Blog: How to pause your business online in Google Search

Review the guidance from Google My Business on how to change your business hours or indicate temporary closures.

You Can Now Take Moz Academy Courses for Free – Moz

 

One of the best known websites for tips and tricks for Search Engine Optimisation is making a dozen or more training courses available for free until May 31st 2020.

Go to: You Can Now Take Moz Academy Courses for Free – Moz

If you are new to SEO, check out their excellent article: https://moz.com/beginners-guide-to-seo

This guide is designed to describe all major aspects of SEO, from finding the terms and phrases (keywords) that can generate qualified traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site.